It should come as no surprise that the best presentations are efficient and engaging. They incorporate elements that tie the information together, while simultaneously being pleasing to the eye. One of the most effective ways to engage your audience is by putting together a graphically-great presentation!
In this blog, you will find five great design concepts you can include in your presentation to make it look and feel more professional.
One of the most important aspects of a presentation is its color scheme. Colors are necessary to help guide the audience through the ideas and concepts presented. Professional color schemes involve careful planning and consideration as many factors come into play.
Contrasting colors are often used to emphasize certain things, such as patterns or ideas. Colors make a noticeable subconscious effect on the viewer. The design of a presentation can convey several different emotions, depending on how much contrast has been used. High contrast (the strong distinction between light and dark) can be seen as very stressful; whereas low contrast colors (blended, similar color pallets) often convey a relaxed, modern tone.
Make sure you understand the audience you will be presenting to! What sort of contrast will help your information come across best?
Motion graphics in a presentation can be helpful when conveying any kind of information. Moving images can seem more alive than static graphics and people will often take more notice.
Moving graphics go beyond the realm of standard typography and create active, animated presentations. Presenting with moving graphics adds a whole new element to your presentation.
Visualizing your data can help your audience understand your numbers and make them more interesting. The three most useful ways to do this are:
How do you simplify your presentation? First, start with the big picture. Identify all of the primary pieces of information that need to be shared. Next, identify all of the supporting pieces of information that can be removed without sacrificing the integrity of the presentation. Finally, remove as many words as possible. No need to distract from your message by overdoing it!
By utilizing the key principles in this blog, you will be on your way to making the next great presentation!
Contact Kristian Olson Art & Design to learn more about professional presentation design.
Ask questions. Get a quote. You know what to do.